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Web Design for
a women’s community & event series


 
 

Client
Syzygy Toronto

 

Services
Web Design
Creative Direction
Copywriting
Newsletter Creation
Project Management

 

Project Dates
Sept-Nov 2018

 

About the Project

Syzygy is a women’s initiative in Toronto that curates seasonal gatherings for self-identified women. It was also co-created by R+F founder Kailah Bharath. With a vision to connect diverse women across the city, Syzygy gatherings are known for their intimacy, open dialogue, and powerful moments of collective learning.

As Syzygy prepared for their fourth seasonal gathering, we wanted to re-design the website to reflect the brand’s refined sense of identity and focus on quality gatherings. We gave the website a simplistic design that allowed the brand’s vibrant graphics, event photography, and calls to action to stand out.

To accompany the website’s new design, we refreshed the brand’s email communications with a a newsletter template “Letters from Syzygy” that reflected the brand’s current look and feel.